Editor-in-Chief

Background

Ismail Oyekan leads editorial operations at The Creator Economy, an independent digital publication covering the business, platforms, infrastructure, and economics of content creation.

He brings direct experience across influencer marketing, platform economics, and creator business strategy. He has managed over $20 million in influencer marketing budgets and worked with high-profile talent including Floyd Mayweather and DJ Khaled. He was named one of the 100 Most Influential People in Influencer Marketing by Influence Weekly.

He is also the founder of IMCX (Influencer Marketing Conference & Expo), an industry event connecting creators, brands, platforms, and institutional capital.

Editorial Role

As Editor-in-Chief, Ismail oversees all published content, sets editorial direction, and ensures that coverage meets the publication’s standards for accuracy, fairness, and independence.

His areas of editorial focus include creator monetization, influencer marketing economics, platform policy, AI’s impact on digital media, and the flow of institutional capital into the creator economy.

Editorial decisions are made independently of advertisers, sponsors, and event partnerships. For full details, see our Editorial Policy.

Contact

For press inquiries, corrections, editorial questions, or attribution requests, please reach out through our contact page.